Select Exotic Cars is a luxury car rental service based in Las Vegas, Nevada. It is generally quite difficult to generate greater traffic for these market niches owing to specific clientele and the overarching market dynamics that determine revenues in this section of the industry. In spite of these obstacles, we devised a highly effective paid advertising strategy that generated 10% higher impressions than their competitors at lower costs-per-click.
| Keyword | Clicks | Impressions | CTR | Avg. position |
|---|---|---|---|---|
| exotic car rental | 34 | 640 | 5.31% | 3.2 |
| exotic car rental Las Vegas | 51 | 588 | 8.67% | 3.7 |
| luxury car rental | 8 | 176 | 4.55% | 3.1 |
| luxury car rental Las Vegas | 14 | 128 | 10.94% | 3.1 |
| Lamborghini rental Las Vegas | 5 | 85 | 5.88% | 3.0 |
